MASSIVE KICKSTART TO KIWI-BORN GRAINFATHER IN USA & CANADA

Over $145,000 Pledged by Fans

 

It only took two weeks (halfway through their month campaign) on Kickstarter for Kiwi company, Grainfather, to reach its $50,000 USD goal. With two weeks still to go, they had to add almost double the amount of units available to continue the campaign through to the end. Ending on a high, they made almost three times the goal amount!

 

This campaign means the US and Canada will receive the Grainfather up to two years earlier than they would have without the extra funding found through the popular crowdfunding site - Kickstarter. The Grainfather is set to revolutionise homebrewing statewide!

 

Watching the campaign daily, nerves were high at Grainfather HQ in Auckland, New Zealand, but they were soon squashed when the dollars kept rising. Constant communication with backers meant the Grainfather could quickly amend and add rewards to meet the requests of the growing fan base.

 

The Grainfather had already worked through the US electrical  compliance but this funding now means the Kiwi company can cover the following:

 

• Cost of warehousing and storage for initial warehousing setup and travel to the USA throughout the first year for quality checks and follow up. 

• Cost of marketing and ensuring customers know about how to get one.

• Cost of app development - creating an app to make brewing with the Grainfather even easier. This will guide the brewer through the steps of brewing, sending alerts for the different stages all from their smartphone or tablet.